Healthcare’s Big Data Challenge: How a hybrid data platform can help

The healthcare industry is crumbling under the weight of disruption. Newly empowered patients have high expectations for procedure and price transparency, and personal health information access, to enable informed treatment choices. Providers must deliver care faster, better and within a framework of rigorous quality, compliance, and cost containment guidelines. Drug and medical device makers are under pressure to deliver critical therapies quickly while ensuring safety, efficacy, and affordability.  

Even payers are scrambling to organize themselves into new business and care delivery models to better manage risk by engaging in population health initiatives to address member disease burden and improve care outcomes. 

Data—and the ability to ingest, synthesize and analyze it, and use it to solve real-world problems and drive organizational value—is at the heart of this turbulence.   

Healthcare’s Big Data Challenge

Healthcare organizations understand they need a strategic approach to manage and secure the data lifecycle to thrive. According to Allied Market Research, the global big data analytics in healthcare market size was valued at $16.87 billion in 2017 and is projected to reach $67.82 billion by 2025, growing at a CAGR of 19.1% from 2018 to 2025.  

Fields such as manufacturing, finance, and retail already have learned to leverage data, machine learning and AI to capture, integrate, and iterate on data from different sources, powering new analytical tools that deliver meaningful and measurable value to their organizations.

Healthcare, likewise, must successfully manage disparate data from different sources—whether it’s real-time data streaming from mobile apps, devices or other IoT sources, or transactional data from databases, medical images or EHRs—to understand where and how it enters the data ecosystem, how to govern and safeguard it, and how to deploy it to improve clinical, financial and operational outcomes. 

How Cloudera Can Help

Leading healthcare organizations worldwide are adopting an enterprise data strategy to manage the data journey, from taking in raw data at the source to driving actionable insights back to the point of care. More than 250 health care organizations worldwide — including 9 of the top 10 global pharma companies and 8 of the top ten health systems—leverage Cloudera’s next-generation hybrid data management platform to drive better health outcomes, lower care costs, and agile drug discovery. 

Cloudera’s end-to-end data management and analytics platform enables healthcare organizations to ingest, process, store, analyze, and model any data (structured, unstructured, or semi-structured), anywhere—from the edge to complex machine learning and AI—in the data center, or in any public, private, or hybrid cloud. The Cloudera Data Platform offers an integrated suite of proven and open data management tools and analytics engines, to help turn insights into real-time actions that enable compelling healthcare use cases and drive unmatched outcomes. 

Organizations leverage valuable data through self-service analytics across hybrid and multi-cloud environments. The Cloudera Shared Data Experience (SDX) ensures consistent data security, governance, regulatory compliance, and control throughout the data lifecycle and across infrastructures while mitigating risk and cost.  

With Cloudera, organizations can:

  • Govern an enterprise data platform as a single application and from a single pane of glass
  • Migrate healthcare data easily between on-premises and the public or private cloud
  • Gain audited lineage trails with built-in healthcare provenance, even for transient workloads
  • Maintain visibility and control via a management console for all data, including PII and PHI
  • Automatically identify and tag PII and PHI data, and handle it consistently
  • Enable an enterprise-grade, end-to-end experience that supports and promotes HIPAA compliance

Cloudera’s 100% open-source, secure data platform makes it possible to bring predictive analytics to healthcare and life science organizations, enabling them to develop and test hypotheses and apply the resulting algorithms directly to patient care. The cloud-based architecture enables rapid deployment, and with a fraction of the time and cost it takes to engage traditional, on-premises solutions.

Cloudera provides a scalable next-generation, hybrid data management platform that empowers physicians, researchers, and others to easily collect, process, secure, and analyze data to positively impact patient outcomes.

The question is not if big data and analytics impact outcomes, but where and how. Watch this video on how leading healthcare and life sciences organizations are using Cloudera to positively influence clinical, business, and operational results.

Learn more about Cloudera in Healthcare and Lifesciences.

Sue Strauss
Sue Strauss

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