Author Archives: Michael Gregory

Visual Model Interpretability for Telco Churn in Cloudera Data Science Workbench

Categories: CDH Cloudera Data Science Workbench Fast Forward Labs Spark

Disclaimer: the scenario below is hypothetical.   Any similarity to any specific telecommunications company is purely coincidental.  

Although we use the example of a telecommunications company the following applies to every organization with customers or voluntary stakeholders.  

Introduction

Imagine that you are a Chief Data Officer at a major telecommunications provider and the CEO has asked you to overhaul the existing customer churn analytics.  The current process relies on manual export of data from dozens of data sources including ERP,

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