Cloudera Videos Hadoop World 2011: Data Mining in Hadoop, Making Sense of it in Mahout!
Much of Hadoop adoption thus far has been for use cases such as processing log files, text mining, and storing masses of file data -- all very necessary, but largely not exciting. In this presentation, Michael Cutler presents a selection of methodologies, primarily using Mahout, that will enable you to derive real insight into your data (mined in Hadoop) and build a recommendation engine focused on the implicit data collected from your users.

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